Public Relations + Influencer Marketing
Uber is undoubtedly one of the most disruptive companies of all time. It is one of the most innovative brands out there. The ride-sharing company has quickly evolved and now covers several sectors that we didn’t expect; from food delivery to scooter hire.
As a global tech giant, giving back to the community is part of its DNA. For this campaign, we collaborated with Uber to push conversation around the “UberGIVING” campaign that saw Uber customers donate to childrens’ homes in Tanzania, Uganda and Kenya. Here’s the branded article we created for the campaign.